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We advocate that if you really want to maximize your potential for success it is essential that you test and implement multiple pillars of marketing. It works both ways: the campaign is made more effective by the follow-up call, and the telemarketing call is probably more likely to be easier and better received because it is a warm-call rather than merely a cold-call. Here are three instances where Radical Cat can follow up your marketing efforts to improve your marketing results by 50 – 1000% (one thousand per cent!) Trade Show Marketing Follow-up Qualifying trade show leads and/or swipes is as important as attending the show itself. Once the show ends, the task of qualifying leads is the "lifeblood" of your marketing efforts. Radical Cat will turn your trade show leads into increased profits. Many companies come away from trade shows with more leads than they can deal with. The result is lost sales opportunities. The remedy is outsourcing the trade-show lead qualification to Radical Cat. Radical Cat will make an immediate follow-up call on your behalf making you appear timely and trustworthy. Direct Mail Follow-up Campaigns Enhance your return on direct mail by adding telemarketing follow-up to your marketing plan. We coordinate your mail drop dates with your telemarketing campaign to make sure that you are maximizing the effectiveness of your direct mail program. Imagine a prospect receives your mailshot. He is quite interested and puts your marketing letter or brochure to one side to read later. But later may never come because he is just too busy to set aside the time to look at it. Eventually it may end up in the bin. Imagine this same prospect receiving the same mailshot, putting it to one side, and then the next day receiving a telemarketing call from Radical Cat. As telemarketers we have the luxury of being able to interrupt the flow of the prospect’s day and redirect his attention to your products and services. Sometimes we call at a time when we can engage the prospect in conversation and qualify the prospect as interested, or make an appointment or sale. If he is too busy to speak in depth in that moment we may at least find out that our prospect is interested in what is being offered and we may be invited to call again at a more convenient time. We have a second chance, whereas without a telemarketing call our prospect may have been lost to you forever. Email Marketing Follow-Up Campaigns Many of our clients have asked us to follow up email marketing campaigns with a telephone call. As with a direct mail campaign following up your prospects with a targeted sales phonecall campaign can dramatically improve your results. RADICAL CAT WILL HELP YOU TURN YOUR BUSINESS INTO A MULTIPLE
MARKETING PROFIT GENERATING MACHINE! |
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Call us today on 0845 054 2404 Agile, elegant and highly intelligent, the Radical Cat is ready to spring into action! |
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© Radical Cat Ltd 2006 |
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